WHO Should Attend & Cost

The Freedom at Work® leadership course is free and open to any CEO and their team ready to learn how to lead with the proven Freedom at Work leadership strategy.


Start & Length

The course starts the 1st day of each month. It's 12 weeks long and about 2-3 hours of work a week.


What's Included

The course includes 5 modules and 12 live one-hour group coaching sessions each week with Traci Fenton. Coaching is optional.



There are no prerequisites for this course. 



The book, Freedom at Work, by Traci Fenton, Founder and CEO of WorldBlu, is needed for this course. 



Freedom at Work is proven to deliver on average 700% greater revenue growth over a three-year period compared to S&P 500 companies.


Does Any of This Sound Like You. . . ?

You know you need grow, but you feel stuck and aren't sure what to do?
You want to attract and retain the best and brightest talent, but you're not sure how?
You're concerned that you don't have the right structures or processes in place to scale quickly?
You know you have an unhealthy culture and some bad managers, but you don’t know what to do about it?
You feel wistful watching your competitors grow and succeed while you feel stuck in neutral?
You feel overwhelmed and stressed out by all the decisions you have to make daily, and you don’t know how much longer you can keep it all going?
You lay in bed at night wide awake, worrying about what your employees, investors, vendors, Board of Directors, and even your family members think of you, terrified that you might end up letting everyone down?
You believe in your heart that there's got to be an easier and better way to lead, but you're not sure what it is?
8. Create Systems and Processes that Scale Effectively
Discover the 10 principles for creating democratic systems and processes that accelerate scalability and growth
9. Enhance Communication & Trust
Unlock the proven methods of rapidly increasing great communication and trust
10. Develop a Winning Culture Everyone Loves
Design a freedom-centered culture that brings joy, growth, and success to your entire organization
In The Freedom at Work Leadership Course, You Will Discover How To:
1. Lead Using Democratic, Rather than Hierarchal Leadership
Discover the 3 key attributes of leading with democracy, not dictatorship
2. Hire the Right Talent for a Top Culture
Discover the #1 thing you must hire for to attract and retain a great culture
3. Boost Employee Engagement & Motivation
Learn the proven practices for keeping employees engaged and excited without perks and incentives
4. Accelerate Growth and Resiliency
Tap into the surprising relationship between freedom and bottomline growth
5. Cultivate Mental Well-Being
Explore how fear tries to control our decision-making, and our 5-step practice for overcoming it
6. Develop Personal Accountability
Discover how to be more accountable and help those on your team do the same
7. Deepen Self-Worth
Understand the relationship between your self-worth and your leadership success
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Here’s What CEOs Are Saying
About The Impact of the
Freedom at Work Leadership Course

"Thanks to Freedom at Work, our sales have quadrupled and our market cap has increased from $250 million to over $2 billion."
Garry Ridge

CEO | The WD-40 Company

San Diego, USA
“We've grown on average 23% a year for the past 10 years largely due to Freedom at Work.”
Matthew Gonnering

CEO | Widen

Wisconsin, USA
“We've grown our people and our bottom-line over 12 times because of Freedom at Work.”
Matt Perez

COO | Encora Mexico

Hermosillo, Mexico
“We grew 63% in just one year and added over $1 million to our bottom-line because of Freedom at Work.”
Nathan Donaldson

CEO | Boost

New Zealand

By the end of the Freedom at Work Leadership Course,
you will understand our unconventional,
yet proven approach to rapidly accelerating
the growth of your company while developing
world-class leaders and a culture everyone loves.

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Traci Fenton is the Founder and CEO of WorldBlu®, as well as a globally recognized researcher, speaker, author, and transformational coach.

Traci has been recognized in Inc. Magazine as a “Top 50 Leadership Thinker,” received the “Game Changer” award for “Outstanding Results in Shaping the World” and was named a “Woman in Conscious Business” winner, and is a Marshall Goldsmith "Top 100 Coach."

WorldBlu has a vision of seeing one billion people living, leading, and working in freedom worldwide and has worked with hundreds of top companies such as Zappos, WD-40, DaVita, HCL Technologies, Mindvalley, Meet-Up, Pandora, Hulu, GE Aviation and more in over 100 countries worldwide. Traci regularly coaches and consults with top CEOs of companies worldwide.

Traci frequently addresses audiences globally and has shared her message with individuals from over 100 countries at diverse conferences and organizations such as South by Southwest, Harvard, Yale, Yahoo, Virgin Unite, the US Naval Academy, and at TEDx.

Traci and WorldBlu’s work has been featured in Fortune, Forbes, Fast Company, the Wall Street Journal, The Christian Science Monitor, The New York Times, Inc., BusinessWeek, US News & World Report, BBC, NPR and dozens of other media outlets around the world as well as in over three dozen books.

She is also the author of the book, Freedom at Work: The Leadership Strategy for Transforming Your Life, Your Organization, and Our World. 

Freedom at Work | Grab Your Copy Now!

Discover how to lead yourself, your team, or your organization with freedom rather than fear and control. 50+ Companies and 100+ Best Practices. Grab your copy now!

The course looks great, doesn't it?

Organizations We've Impacted

We’ve impacted hundreds of companies from small to Fortune 500
companies around the world. Here are a select few.